Storage Vendors go for broke with OpenStack Swift Storage

openstack logoOpenStack, the open-source on-premise alternative to Amazon S3 is heading into 2015 with a vast mount of momentum. VC’s are falling over themselves to invest in OpenStack related companies and there seems to be genuine enterprise momentum.

The OpenStack story kicked off in 2010 and was initially a combined project between Rackspace and NASA. Fast forward to 2015 and it is managed by the OpenStack Foundation which is a non-profit corporate entity that was established in September 2012 as a means to promote OpenStack software.

Most people may know OpenStack primarily due to it’s infrastructure as a service (IaaS) solution, but it also has an object Storage solution, called ‘Swift’ (not to be confused with Apple’s new programming language, also confusingly called ‘Swift’) which also has garnered a momentum of its own.

Object Storage is a type storage architecture that manages data as objects unlike other storage systems which either manage data as a file hierarchy or as blocks within sectors and tracks (block storage).

The advantages of object storage architectures is that they offer unlimited scalability with a lower emphasis on processing and they offer access using Internet protocols (REST) rather than storage commands.

There is a momentum around Object Storage companies that include such commercial vendors as CleverSafe, Cloudian, Amplistore and Scality.

Vendors who are offering an OpenStack Swift distro as part of their offering include:

SwiftStack
HP (Helion Content Depot)
Mirantis
IBM (Cloud Manager with OpenStack)
SoftLayer (Now owned by IBM)
SUSE Cloud
Ubuntu OpenStack
RedHat OpenStack
VMWare OpenStack
RackSpace

As an example of the sums of money involved, Mirantis recently closed a round for $100 million and SwiftStack a round for $16 million, taking both company to total investments of $120 million and $23.6 million respectively. IBM also purchased SoftLayer for a reputed $2 billion. It’s clear that VC’s and Software vendors see something special in OpenStack.

Amazon Web Services may rule when it comes to public cloud but a recent survey sponsored by GigaOM gave results indicating that half of private clouds deployed where OpenStack based.

OpenStack, like Amazon Web Services, is primarily supplied with REST API’s and toolkits  that developers can use to interact with the OpenStack infrastructure. As with AWS this creates opportunities for vendors at the Application level to provide Apps and tools.

Storage Made Easy is a company that has already make an impact on the OpenStack community with its Enterprise File Share and Sync product offering, which has been optimized for OpenStack Swift. The company, itself a startup, already has a growing number of service providers and customer using its enterprise application in conjunction with OpenStack Swift, and has partnered with a number of the key players listed above in a strategy focused around taking advantage of OpenStack’s growth.

Other companies are treading the same path and this itself creates an eco-system of enterprise ready Applications ready to take advantage of OpenStack’s foothold in the Enterprise to grow or to be acquired.

Of course, with OpenStack being an open-source initiative it is not just commercial Apps that have sprung up around OpenStack. There are  Open Source Applications such as Swift Explorer and CyberDuck, but strangely, given the Open Source root of OpenStack there seems to be more commercial offerings rather than open source offerings.

All in all OpenStack is an initiative that is in its ascendancy. It used to be said that OpenStack was more hype than reality but as we head into 2015 the money men have placed their bets and they tend to bet on reality rather than hype.

 

 

Amazon enables easy website hosting with S3 – competes with RackSpace

In a move that has put it into direct competition with competitors such as RackSpace. Amazon has announced that you can now host your website using an Amazon S3 Account. With these new features, Amazon S3 now provides a simple and inexpensive way to host your website in one place at a very cheap price.

To get started, open the Amazon S3 Management Console, and follow these steps:

1) Right-click on your Amazon S3 bucket and open the Properties pane

2) Configure your root and error documents in the Website tab

3) Click Save

Amazon provide more information on hosting a static website on Amazon S3 here.

This is part of a trend that Amazon obviously want to encourage. They recently started an add placement from JumpBox on their free Web Services developers page to offer one click WordPress deployments, amongst other JumpBox offerings.

The rise of the Cloud Data Aggregators

As storing data in the cloud becomes increasingly more normal users will increasingly find themselves in the position of needing to access different types of data regularly.  To this end we are starting to see a new breed of applications and services which themselves provide a service that interacts with data stored on the cloud. The challenge is  that services that sell their products or service based on data access are in the position of having to choose which data services to support.

This is further exacerbated in the cloud storage space as their is no ubiquitous API (see our prior post on Amazon S3 becoming a de facto standard interface).

To this end we are starting to see services an applications that themselves are offering interesting aggregations of access to data clouds. We look at a few of these below:

GoodReader, Office2 HDQuickOfficeDocuments to Go, iSMEStorage, iWork:

The iPad,  iPhone, Android have some interesting applications which function on top of existing data clouds. All the aforementioned application work in this way, either letting you view the files (in the case of GoodReader) or letting you view and edit the files (in the case of Office2, QuickOffice, Documents to Go, iWork, and iSMEStorage). The premise is that if you have data stored in an existing cloud then you can load and view or edit it in this tools and store it locally.

Tools such as iWork (which encompasses iPages, iNumbers, and iKeynote) only work with MobileMe or the WebDav standard, although the iSMEStorage App gets around this by enabling you to use iWork as an editor for files accessed through it’s cloud gateway , that can be stored on any number of clouds, using WebDav, even if the underlying cloud does not support WebDav.

In fact some companies are making data access a feature in pricing, for example,  charging extra for increased connectivity.

Gladinet.com and StorageMadeEasy.com :

Both Gladinet and SMES are unique amongst the current Cloud vendors in that they enable aggregated access to multiple file clouds. They essentially enable you to access cloud files from multiple different providers from a single file system.

Gladinet is inherently a windows only solution with many different offerings whereas Storage Made Easy also has windows software but also has cloud drives for Linux, Mac and also mobile clients for iOS, Android and BlackBerry. Gladinet is  a client side service whereas SME is a server-based service using it’s Cloud Gateway Appliance ,which is also available as a virtual appliance for VMWAre, XEN etc.

Both offering support a dizzying array of Cloud, such as, Amazon S3, Windows Azure Blob Storage, Google Storage, Google Docs, RackSpace Cloud Files etc, plus many more.

Such solutions don’t just aggregate cloud services but bring the cloud into the desktop and onto the Mobile / Tablet, making the use of cloud data much more transparent.

As data become more outsourced (to the cloud) for all types of different applications and services I expect we will see more such innovative solutions, and applications that give access to aggregated cloud data, and extend the services and tools that are provided by the native data provider.